September 4, 2015
No matter how simple the end product, design is hard work. To come up with something that looks good, something people like, is at best tangential to the main point. The question is: does it succeed at meeting the project goals? And you don’t know how to answer that question. Read more…
August 20, 2015
Consider this post a guide on how to avoid the most common mistakes young designers make when assembling their portfolios. Read more…
August 5, 2015
Any executive or business owner will say their company values integrity, and virtually every company claims that they reward and value their employees exhibiting their brand values. But is that really accurate? Read more…
June 11, 2015
If you’re like me, you’ve probably spent some time wondering (and Googling) about the differences between various popular format types commonly used for graphic design applications. So I decided I’d create a resource that’s hopefully a handy reference on the matter of discerning file type supports and behavior. Read more…
April 1, 2015
One of the most difficult things for me to learn in my transition from the classroom to a professional branding agency was how to properly handle color output. So I decided to write this post in the hope of saving you some from some of the pitfalls that I failed to avoid. Read more…
March 27, 2015
I’m beginning to believe that becoming more connected with everyone is making me less connected with anyone. Read more…